Old Cold War (1947-1953)

After the second world war, which claimed the lives of over 60million people and shook the economy again, there was yet another cold war based on political motives majorly, which lasted for about 45 years and changed the political, economic and geographical scenario of some…

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Emotional Marketing

Emotional Marketing In this postmodern era, the basic principles of marketing are getting subdued by new scientifically proven approaches to touch and delight customers. The goal is to enhance the customer’s experience of purchase and loyalty towards a particular brand or product. However, it all…

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CORONA VIRUS – THE NEW NORMAL

The world is full of miscreants and some of them are awful and notorious. But the miscreant which brought the world to its knees has been proved disastrous. Yes, you guessed it right. Its COVID-19. This is the reason why a long pause has instilled…

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Coronavirus: What’s the risk on public transport?
Corona virus

Coronavirus: What’s the risk on public transport?

Image captionAt Clapham Junction station some seats are taped off to keep people apart Coronavirus: What's the risk on public transport? Since the UK went into lockdown, there have been reduced services on trains, buses and planes, and the government has advised against all but…

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Can healthcare workers keep working in this pandemic?

Don’t raise your eyebrows. Nobody can possibly deny that Health care workers are the rescuers in this global fight!  But there are some serious questions which need attention. How long can these health workers keep working? A more important question is are they healthy? A…

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The ICJ’s Jadhav Case

The International Court of Justice was formed after the utter failure of League of Nations’ Permanent Court of Justice in 1946. In 1947, the Court handled its first case, between the United Kingdom v. Albania. Since then, the Court has had 178 cases to deal…

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Essentials of writing a Contract in India

The world today enters into more contracts than it has ever before and no trend shows that it will ever be decreasing in the future. Contracts have become a much more integral part of our lives be it admitting someone into a hospital, buying a…

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Book Review- Freakonomics

Below is the book review of the Freakonomics by Deepansh Shukla written together by a former editor of The New York Times and a rogue economist namely Stephen J. Dubner and Steven D. Levitt respectively. Note that they together shed light on the unconventional ideas…

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Will The Stray Animals Survive The COVID19 Lockdown Scenario?
lockdown for stray animals

Will The Stray Animals Survive The COVID19 Lockdown Scenario?

A hardy band of activists, with a little hand from Maneka Gandhi, are intended to save animals subsist during the COVID19 lockdown HERE WE GO... SUBIR MAGOTRA, 18 May A street dog in COVID19 LOCKDOWN Read Below Will The Stray Animals Survive The COVID19 Lockdown…

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RAPE CULTURE IN INDIA-BOLLYWOOD’S FAULT OR NOT?

Bollywood is infamous for its misogynistic songs, testosterone-driven box office, glorious macho-men, shoddy portrayal of women, mandatory item numbers, and whatnot. Many claim that Bollywood promotes rape culture in India. But is Bollywood solely to be blamed for contributing to rape culture? Bollywood songs ooze…

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